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Knowledge Base

Chapter Renewal Notice

The Chapter Renewal Notice Letter invites recently lapsed chapter members to renew their chapter membership.

  • The best time to send this letter to recently lapsed chapter members is the first week of the month after the member has expired. IFMA headquarters runs a call campaign to expired members during this month. The calls made starting the second week of the month; therefore, sending out a personal reminder email during the first week will add a personal touch from their chapter and will remind members of the value provided by the chapter.
  • For example: ‚ÄčMembers with a Paid Through Date of 12/31/2015 would be receiving this email in the 1st week of January 2016).
  • Chapter administrators and leaders with report access can run reports within the members-only area of www.ifma.org to easily identify renewing members. Run the “‚ÄčExpired members report” and filter the member Paid Through Date to send this email to members only who expired one month prior.
  • Personalize this letter with a positive quote from a chapter member. Insert a quote about the benefit(s) of chapter membership where indicated on the template. Be sure to fill in any of the appropriate information marked in red to customize this email to your chapter.
  • Personalize this letter with information about specific chapter benefits. What return on investment are you providing to members who participate in local chapter education and events? Remind your members why chapter membership is indispensable!
  • Helpful Tip: Send this email earlier in the day to allow for sufficient time to respond to any member inquiries.