Join TodayBecome an IFMA member

​Style Guide

Last Updated: ​Feb​. 2, 2018

The IFMA brand is an authentic expression of the organization's vision, values and personality. It serves to ​further our mission ​of advancing ​the professional discipline of facility management worldwide.

Who

These brand standards are for anyone using the IFMA brand for marketing, communications or other IFMA-related messaging​ across any medium.

Why

Consistent use of brand assets, and following these style guidelines, helps to strengthen IFMA's brand and mission. By applying the brand carefully, we all help ​protect and enhance its value​.

Hand holding lens

BRAND IDENTITY

Explains the detailed components that make up the visual identity of the IFMA brand. Find specifications about logo, positioning, typography, color​ and architecture.

hands on keyboard

COMMUNICATIONS

IFMA’s writing style is based on the guidelines set forth by the Associated Press Stylebook. This guide offers highlights as well as frequently used and IFMA-centric terms​.